How to Drive Revenue and Do Work ThaT Makes You Proud
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“If you sell based on a deep mission and purpose, revenue will follow. As Lisa Earle McLeod explains in this remarkable book, you have to start with how to change another life…then work back from that purpose.”
Tom Rath
best-selling author of Strengthsfinder 2.0
Most people believe that money is the primary motivator for top salespeople and that doing good by the world runs a distant second. That belief is wrong.
A single interview with a top-performing biotech sales person led sales leadership consultant Lisa Earle McLeodon six-year quest to undercover what goes on inside the minds of top-performing sales people and how leaders can replicate that mind set across their organization.
McLeod discovered that sales people who sold with noble purpose — who truly wanted to make a difference to customers — consistently outsold sales people who were focused on sales goals and money. 10,000 hours in the field with top sales performers from organizations like Apple, Kimberly-Clark and Merck revealed that a Noble Sales Purpose (NSP) is the difference between a sales force that’s merely effective and one that’s truly outstanding.
Selling with Noble Purpose shows you how to ignite the True Believer that lurks in the heart of every salesperson. Because as much as sales people want to make money, they also want to make a difference.
The Surprisingly Simple Secret to Resolving Conflicts Large and Small
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“The ultimate guide to solving problems and managing conflict.
For anyone who has ever argued with a colleague, bickered with a boss or tried to negotiate a business deal with an important client.”

Named A Top 5 Business Book for Leaders by The Washington Post
McLeod joins Pulitzer Prize winner Bob Woodward and The New York Times’ Bill Kovach as a must read leadership author. Read Press Release HERE
About The Triangle of Truth
Lisa McLeod wrote The Triangle of Truth after spending 10,000 hours on the road observing, interviewing and coaching top performers across a variety of professions. The research led to the creation of a leadership model that helps executives strengthen customer relationships, eliminate turf wars and increase employee engagement.
A rare blend of business wisdom, personal insight and humor, The Triangle of Truth is a just-in-time read for anyone who is tired of arguments, angst, and stalemates and is ready for real solutions to every problem, large or small.
Forget Perfect
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The book that launched movement. Written over 10 years ago and still a top-seller, Forget Perfect became an anthem for a generation of women. Lisa was one of the first to spot the lunacy (and exhaustion) behind the have it all do it all syndrome.
Finding Grace When You Can’t Even Find Clean Underwear
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A collection of lisa’s humor essays, and the only book ever endorsed by Erma Bombeck’s daughter Betsy, who said “Lisa McLeod is channelling my mother.”








