“This is such an important idea.” — Ann Curry
The Today Show — Perfection vs. Purpose
A media-savvy business and communications expert, Lisa is regular guest on national television and radio. She has appeared on The Today Show, NBC Nightly News and Good Morning America. She is a commentator for Forbes.com and a nationally syndicated columnist who has been featured in The New York Times, The Wall Street Journal, O: The Oprah Magazine, Fortune and hundreds more.
A knowledgeable, quick-witted guest who connects with audiences, Lisa provides commentary on business trends, workplace issues, and professional relationships.
Recent Media:
Forbes: The One Thing The Greatest Sales People All Have
From the Forbes.com review:
“One great value of Selling with Noble Purpose is how eminently practical it is.
I strongly recommend it for any manager or salesperson. It is right about the big picture.
And it gets down to the nitty-gritty of how to make it happen in practice.”
– Steve Denning, Forbes.com
Dave Ramsey’s EntreLeadership Series: Profit is Not Purpose
Lisa’s interview about the future of sales has drawn more listener comments than any other interview in the EntreLeadership series.
CEO Read: Selling with Noble Purpose is the #2 Bestselling Business book
Fast Company: The One Minute Change That Will Transform Your Company
Forbes: Purpose-Driven Selling: It Beats Quota-Driven Selling Every Time
Fast Company: How P&G, Southwest and Google Learned to Sell with Noble Purpose
The Washington Post Names Lisa’s Book, The Triangle of Truth, a Top Five Business Book for Leaders
Forbes: Leadership -What’s Love Got to Do With It?
NBC Nightly News: How to Manage Stress at Work
Good Morning America: The Secret to Keeping Your New Year’s Resolutions
Southwest Spirit Magazine: How to Manage Conflict Without Coming to Blows
Fortune Magazine: Second Acts – McLeod & More profiled
Producers Web: The Triangle of Truth Goes To Congress
Forbes: How To Get Employees To Treat Customers Better
Forbes: 3 Things Every Employee Needs to Be Successful
Sales Leadership News: McLeod selected as keynote instructor for International Sales Coaching Conference
Good Day Atlanta: The Triangle of Truth
Click Here for Lisa’s bio
