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Podcast Series: Selling with Noble Purpose

Is Your Team Having Fun?

Lisa reminds us that balance in life will keep your team energetic and happy.

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My Opinion on Sheryl Sandberg

Lisa shares her opinion on the criticism that has circulated about Sheryl Sandberg.

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Should We Challenge Our Customers?

Lisa discusses the right way to interject challenging conversation in to your sales calls.

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Why Intellectual Buy-In Does Not Equate to Emotional Engagement

Lisa explains that touching peoples emotions is what will get them to act.

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Why People Attach Undue Significance to the Leaders Words

Lisa shares tips for leaders to remember when speaking around their teams.

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Do You Expect Your Sales People to Read Your Mind?

Lisa explains what the most effective form of communication is when it comes to sharing  your expectations with your sales team.

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The Great Sales Disconnect

Lisa discusses the great disconnect that is often found in companies between what they think they believe and what they actually reward their employees for.

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Why Sales Is Like Dating – Only More Expensive

Lisa explains that although less romantic, looking for a long-term relationship with your customers is often like dating.

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Should You Educate Your Customer?

Lisa defines the difference between educating your customers and connecting with your customers.

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Why Your Marketing Department May Be Ruining Your Sales Force

Lisa shares an interesting view of marketing materials and how they can make or break a sales call.

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