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Why Consultative Selling Fails When the sales ecosystem is organized around internal sales targets, you create a transactional sales team. Said another way, if you treat your customers like a number, they’ll return the favor. We id …
When did you flip the switch? For me it was gradual. Until something happened three years ago that altered my behavior forever. I moved. I’m talking about the change in our buying process. From academia where students use Rate my Professor to evaluate course choices to corporate purchasing departments.