Lisa McLeod - A Sales Leadership Consultancy

Do you have a purpose, or do you just sell stuff?
Drive revenue and do work that makes you proud.

What is Noble Purpose? See Lisa In Action

Your path to noble purpose

SPEAKING

Lisa is the global expert on purpose in sales

[Learn More]
CONSULTING

Increase competitive differentiation and emotional engagement

[Learn More]
Executive
Advisor

Backstage advice for CEOs and senior leaders

[Learn More]

What is noble purpose?

Lisa’s bestselling series show you find your Noble Purpose and use it to drive competitive differentiation and emotional engagement.
Learn More >

[Learn More]

[Learn More]

Life on Purpose Get weekly hacks for happiness and success

(we promise to be helpful, not annoying)

The Sales Leadership
Expert @

Why Consultative Selling Fails
When the sales ecosystem is organized around internal sales targets, you create a transactional sales team. Said another way, if you treat your customers like a number, they’ll return the favor. We id …

[Lisa on Forbes.com]

Life on Purpose Blog

When did you flip the switch? For me it was gradual. Until something happened three years ago that altered my behavior forever. I moved. I’m talking about the change in our buying process. From academia where students use Rate my Professor to evaluate course choices to corporate purchasing departments.